WINDRIDGE

FOR OWNERS & MANAGEMENT TEAMS · DEBT & EQUITY

Capital Advisory

Support for consequential financing decisions — capital strategy, analysis, materials, and senior-level execution alongside the management team.

Start with what the capital needs to do.

Most financing questions start earlier than debt versus equity—with what the capital needs to do for the business. The engagement begins with that question, then builds the analysis, structure, and materials around the answer.

DEBT

Credit capacity, structural alternatives, lender materials, and process support where borrowing is the right answer—sized against the plan the capital serves.

EQUITY

Valuation context, investor materials, and process support where new capital or new partners are the right answer—with the dilution math done before the conversations begin.

What Windridge does

Capital strategy, analysis, materials, and process support are built around what the financing needs to accomplish.

Capital-raising and other securities-related services described on this page are offered through Britehorn Securities LLC, a FINRA- and SEC-registered introducing broker-dealer and member FINRA/SIPC. Britehorn provides regulatory supervision and compliance oversight for those activities. Britehorn does not open or maintain customer accounts and does not hold customer funds or securities. This page is for general informational purposes and is not an offer to sell or a solicitation of an offer to buy any security. Review Britehorn's regulatory disclosures or view the firm on FINRA BrokerCheck.

Capital strategy

Debt and equity alternatives

Financial analysis and modeling

Materials preparation

Investor and lender process support

Senior-level execution

How an engagement runs

Select a stage
What must the capital accomplish, and which structures best fit?

What the capital needs to accomplish, the alternatives available to do it, and the analysis that compares them against the plan.

Capital experience

Explore the experience →

Experience includes Windridge engagements and selected work of the principal. Roles are stated individually; not every entry is a Windridge mandate. Values provide transaction or financing context, not proceeds or a represented closing outcome.

Common questions

Weighing a raise?

Describe what the capital needs to do and where you stand. A short note is enough to begin.

What happens next

Eric reviews your note and follows up to understand the situation. If there is a fit, the next step is a conversation about priorities, scope, and how an engagement would work.

Please keep the first note high-level. Sensitive documents can follow after the appropriate confidentiality arrangements are agreed.

Only your name and email are required.

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